Vol 3, Issue No.7, July 2003
Hony. Editor
Dr. Bindi Mehta
(Director, Research at ICSI - CCRT, Formerly, Chief economist, CRISIL )







There is no denying the benefits and desirability of corporate governance in all its dimensions of structures, systems, processes, values and leadership. Of late, annual reports and policy statements have started resounding the concern and hope that improved governance will be reflected in better shareholder value, which indeed is one measure of corporate performance. The relationship between corporate governance and financial performance is not so apparent. There are issues of temporal, sectoral and structural nature that affect the financial performance and therefore, the relationship. Pursuing this thought an article in our last issue asserts that short-term expectations of improved financial performance may lead to cynicism and that corporate governance must be perceived as a non-negotiable hygiene condition, than to hunt for economic reasoning to invoke interest in it. It would be interesting to debate the lack of incentive for companies to practice good CG in such a proposition? Is this argument self-defeating?

Editor



(
Any views expressed by authors, writers in this e-journal are solely their opinions.
Corporate Governance Journal is not responsible for the facts, figures, views, and statistics.)

 
     
   
 

Bank Governance:
The Balance Between Official Oversight and Market Discipline

Central Bank of Barbados


by
Luigi Passamonti,
the World Bank
(can be reached at Lpassamonti@worldbank.org)

 
 

When I introduce the topic of bank governance, many interlocutors think I am referring to World Bank governance. Not that the latter is a light and uncontroversial subject! It rather reflects the fact that governance is usually associated with corporate governance. And that financial institution governance is not a headline topic. A report on governance in emerging markets issued last year by the International Institute of Finance, the worldwide umbrella organization of commercial banks, did not have a word about bank governance in emerging markets – or at very least about governance issues and constraints faced by their members. Yet, operating in riskier conditions should make bank governance a matter of legitimate consideration.

While not a current headline issue, bank governance is an important matter

It is true that, in the current cycle, financial vulnerabilities have not been magnified by spectacular bank governance failures, at least comparable in nature to those that have shaken the corporate world. Nevertheless, the reputation of some financial institutions has been tainted by their association with episodes of corporate distress – the Spitzer settlement and the JP Morgan-Enron surety bond dispute witness. And some issues at the core of current financial vulnerabilities may relate to the effectiveness of market-based discipline, of which internal governance is an essential pillar (such as, for instance, the stretched net worth position of leading insurers and the credit risk transfer position of other financial institutions).

My assertion is that bank governance matters a lot – and much more than is commonly acknowledged. I draw this assurance from personal experience as a board director representing the International Finance Corporation in several financial institutions in Africa as well as from exposure to policy considerations as part of my present World Bank work. The reality is that in any situation of financial distress, problems are either created or amplified by governance lapses.

The broad governance context

Before developing specific bank governance considerations, I would like to give you a sense of the broad picture I use as a reference when I think about governance – to move beyond the “plumbing” level to the level of principles. Corporate governance is the constitutional architecture of financial democracy – very much as the constitutional system is underpinning political democracy.

In the political world, citizens vest the legislative power (i.e., the expression of their willingness) in a parliament through elections. The parliament (or sometimes the citizens directly) votes in the executive branch, with the latter being accountable to the former for the execution of the citizens’ goals. There is a third power, the judiciary, which controls the activity of the other two powers being independent from each of them.

In the corporate world, the investor (i.e. the citizen) votes for the appointment of the members of the board of directors which constitute themselves in the legislative function of the corporate activities. The board, in turn, appoints the CEO as the head of the executive branch who then appoints its management team, which is his cabinet. A whole spectrum of actors (investment bank analysts, credit rating agencies, bank credit officers, stock exchange authorities, securities regulators, internal and external auditors and, in some extreme cases, the judiciary authorities) exercise, directly or indirectly, oversight over the activities of the corporation with effects that are broadly equivalent to those of the judiciary power in a democracy.

As much as political governance tends to align the executive power in the pursuit of the will of the citizens, corporate governance protects the individual investor against executive abuses. Corporate governance is really a system of institutions. What matters is both how each of them functions and how they interact with each other to achieve the stated goal. The focus of past attention has been the effectiveness of the executive power – witness the MBA studies, the management consulting industry, etc. The focus of present attention is the effectiveness of the legislative power and its interaction with the executive power. In the future, I predict that attention will shift to the effectiveness of the electoral process by which investors appoint and hold company boards accountable – very much as in the political arena. The role of institutional investors has been discussed in the Myners Report in the UK. And the debate has received a boost in the US with the recent SEC measures to have mutual funds disclose their proxy voting.

The current state of play in bank governance

Against this background, let me now zero in on the issue of the role of the legislative power in a financial institution context, that is on the role of the board.

I would like to state upfront that, in my opinion, current supervisory policies, guidelines and practices belittle the contribution of boards to financial stability. Let me qualify immediately this important statement. Supervisory policies do not belittle the importance of boards. For instance, a recent Basel Committee on Banking Supervision document states that “The bank’s board of directors has the ultimate responsibility for ensuring that senior management established and maintains an adequate and effective system of internal controls,…(1). Bill McDonough, outgoing President and CEO of the New York Fed and Chairman of the Basel Committee on Bank Supervision, said: “Financial stability can be achieved by the interaction of three basic necessities: sound leadership at the firm level, strong prudential regulation and supervision, and effective market discipline”. On leadership, he added: “[It] begins with good corporate governance capable and experienced directors and management, a coherent strategy and business plan, and clear lines of responsibility and accountability”.

But, because policies organize the supervisory interaction with management and not with the board, they inadvertently belittle the contribution of boards to financial stability. As a result, with management reporting de facto to supervisors, bank boards are crowded out from being the lynchpin of bank governance. A Basel January 2002 document reveals it: ”To enhance their understanding of a bank’s corporate governance and system of operations, some supervisory authorities meet periodically with the bank’s audit committee or its board of directors” (2).

In banking, public policy could be construed paradoxically to hamper board oversight of management activities – just the opposite of its objective in the corporate sector. Financial stability considerations do not prejudice, in my opinion, a governance-enhancing supervisory action. Actually, strong bank boards can be essential elements of domestic financial market stability, especially in environments marked by high risks and comparatively weak supervisory capacity, as is the case in many World Bank client countries.

The Basel Guidelines

Before trying to outline the implications of an underrated board role in developing countries, I would like to give you some references that illustrate how Basel supervisory guidance places boards and senior management at the same level – in contrast with the normal hierarchy of the latter reporting to the former. This makes it difficult for national bank supervisors, especially outside the G-10 club, to keep the board to a senior level of accountability vis-à-vis management.

In the “Enhancing Corporate Governance for Banking Organisations” September 1999 document, the Basel Committee on Banking Supervision states, as a matter of fundamental principle, that “sound corporate governance can contribute to a collaborative working relationship between bank management and bank supervisors”, as if shareholder (and creditor) protection considerations were secondary. An illustrative quote of the lack of board centrality in bank governance is: “Board of directors add strength to the corporate governance of a bank when they….” Finally, to confirm the bank management governance focus, the document states “senior management is a key component of corporate governance”. This framework is not bank supervision specific. It reflects the predominant management-centered governance model that has been pervading the corporate world up to very recently. Of course, current understanding of good corporate governance practice would make the board the single ultimate locus of accountability for company performance. Senior management would be accountable to the board for the execution of the business strategy. The Basel Core Principles 1999 document conveys the same board-management parity approach. For instance, Principle # 14 on risk management puts board and senior management at the same level in terms of accountability for risk management purposes to the bank supervisor. Principle # 22 on corrective measures does not refer to the board as the supervisor’s prime interlocutor, even under a distress situation.

In the last couple of years, concerns about financial stability have come to the fore. Monetary stability, achieved at great cost, proved to be a necessary but not sufficient anchor for financial stability. This led to an increasing awareness that micro-prudential perspective has to be subsumed in a broader macro-prudential perspective if systemic financial crises are to be avoided. At the same time, the rapid growth of sophisticated financial intermediation paved the way for the discussion of the new Basel Capital Accord. It codifies an increased reliance on bank risk management and market discipline, consistent with the progressive embracing of system-wide considerations by supervisory authorities. Nevertheless, Basel 2 did not alter substantially the management-centered governance paradigma summarized above. Some detailed references could be useful.

The Basel guidelines for the Supervisory Review Process (the so-called Pillar 2) emphasize the importance of “bank management developing an internal capital assessment process and setting targets for capital that are commensurate with the bank’s particular risk profile and control environment”. There is no reference to a board role. The document continues: “Bank management is responsible for understanding the nature and level of risk being taken by the bank and how these risks relate to adequate capital levels.” I would submit this should be the board’s responsibility first. Another indication of a “subdued” board role: “A key function of senior management, in conjunction with the board of directors, is the design, implementation, and support of the bank’s strategic plan”. The qualification “Under board oversight” would have conveyed a clearer message of a proper governance structure. And indeed the key statement “the bank’s board of directors has responsibility for setting the bank’s tolerance for risks” is not given a particular prominence.

Similarly, the guidelines for Market Discipline (Pillar 3) seem to be geared for depositors and debt-holders – not shareholders. On market discipline, it is useful to recall Andrew Crockett’s statement “For market discipline to be effective, four pre-requisites have to be met: First, market participants need to have sufficient information to reach informed judgments. Second, they need to have the ability to process it correctly. Third, they need to have the right incentives. Finally, they need to have the right mechanisms to exercise discipline.” Yet, Pillar 3 guidelines do not include considerations of how shareholders are exercising discipline on the board to take actions to mitigate risks. But the document states that “There are a number of existing mechanisms by which supervisors may enforce requirements – through dialogue with the bank’s management to reprimands to financial penalties.” No mention of supervisory interaction with the bank’s board.

In sum, what transpires from the guidelines is an implicit balance of roles and responsibilities between board and senior management that underplays the relative role of the former. An inadvertent consequence could be to let shareholders relax their supervisory duties. And when combined with the existence of deposit protection schemes, this may result in an unnecessarily reduced role played by market discipline. The overall implications for bank governance of this relative management centrality should be placed in the context of regulatory influence that lessens market disciplining forces in key aspects of bank competition (e.g., entry/exit, operations, management appointment, etc).

The developing country perspective

While this management-centered focus of bank supervisory doctrine may evolve in sophisticated markets to reflect a sound application of market-based discipline according to emerging good governance practices over time, it is not without consequences for developing countries today.

Let me start from the premise that financial sector deepening is the lifeline of sustainable economic growth. Financial deepening entails building more leverage in the economy – in all segments. That is, it means taking more risk. But inadequate risk management, precipitating in financial crises, can be very costly. The World Bank estimates the cost of financial crises in developing countries to have been of the order of $1 trillion in the last two decades – in addition to the post-crisis cost of lost output and employment. The regulatory response has to be market-friendly: it has to enable orderly growth – with an equal emphasis on both aspects. Hence harnessing the incentives of owners, as well as other market participants, is essential to fostering stability while minimizing any unintended repressive consequences of regulations. Bank governance is an essential underpinning for this process.

But there is another aspect of developing country banking that bears on risk management. It is the fact that foreign ownership plays an increasingly important role in financial intermediation. The bank FDI stock in developing countries has reached about $70 billion. Foreign banks have doubled their market share to 40% in 61 of the poorest countries. And bank FDI flows continue to be buoyant. It takes primarily the form of equity stakes or establishment of subsidiaries. Compared to foreign branches, these are organizations with several structural arms-length elements from head office, including a dedicated board. Their corporate governance arrangements matter.

Despite great progress made in coordinating cross-border supervision procedures between home and host country authorities, supervisory practices are also informed by pragmatic considerations. A former central bank governor in a central European country said that “At the end of the day, the responsibility lies with the strategic investor”. But this view is not always shared by the home country supervisor who might not have the analytical and enforcement instruments to fulfill its responsibility in respect of foreign affiliates. The collapse of two foreign-owned banks, in the Czech Republic and in Croatia, brings home this risk.

Lack of formal regulatory guidance and imperfect cross-border supervisory arrangements create a significant governance fault line at the most vulnerable point – the board itself. In this regard, I would like to note the bad example set by the recently issued US Conference Board corporate governance guidelines. They state that the requirement to have a strong majority of independent directors is waived in majority-owned affiliates, even if located abroad! A strategic investor faces several hurdles in wrapping seamlessly foreign operations under its head office risk management platform. Even with a majority stake, it can be de facto an outsider - problems of local management loyalty or entrenchment.

Current bank governance arrangements could be strengthened

Connected lending, excessive loan concentration, single exposure limit breached, overestimation of guarantees (including government) are common pitfalls for all banks. But credit risk is only one of the areas that could affect bank liquidity and solvency. Another key risk area is treasury-related. Nobody would dispute the assertion that a strong and independent bank board could play an essential role in monitoring these practices (especially in government- and locally-owned banks).

Foreign-owned banks are deemed to be relatively sheltered from poor management because of proven head office management systems. I do not want to disprove this assessment. But it cannot be taken without qualifications. In summer 2002, prompted by significant losses in their corporate bank in Argentina, Citibank decided to absorb its emerging market division into its bigger international group. Its CEO, Mr. Weill, explained it as follows: “To have a more pro-active, ongoing, all-the-time, looking-forward approach to the changing risk situation. It [having a separate emerging markets division] separated it too much from the rest of the company”.

In the case of foreign-owned affiliates, I believe that head office governance structures are not fully adequate to capture the specific risks overseas. Hence the need to decentralize governance closer to where the risks are. In this respect, the usual governance arrangements, where head office line executives run the affiliate board, do not provide adequate assurances of a strong and independent board. It also makes it more difficult for the head office board to make a comprehensive assessment of “consolidated” governance issues.

When the board is dominated by executives that are responsible for the operating performance of the affiliate, the board loses its statutory ability to provide independent oversight. This situation is often worsened when head office provides technical assistance to the affiliate. In this case, its head office executives represented on the local board should be considered, for all intents and purposes, management. In this instance, boards are equivalent to those of owner-operated banks – the riskiest bank segment according to research. And if you have a situation of entrenched management, perhaps protected by a shallow local labor market, you can easily see a problem of “board capture”, if not one of “majority shareholder capture”, looming.

Société Générale in Central Europe is a rare example of good practice: it has appointed a number of senior head office non line executives (e.g., head of domestic retail, head of credit, legal counsel) as well as a number of independent French business people to its foreign affiliates boards. Other banks lag behind: in one instance, the foreign board is chaired by the head of the regional division with the majority of its members reporting to him in head office. I doubt that many dissenting voices will be raised to question the effectiveness of the management assistance program and the overall performance of the affiliate. The consequence may be that the local CEO may operate substantially unfettered, especially if he has a local power base.

Enough of analysis and diagnostic. It is time to move to conclusions and some suggestions.

The imperative to create conditions that are conducive to rapid and sustainable financial intermediation growth places supervisory authorities of developing countries in the position to look for additional sources of market-based discipline. Alan Greenspan said “Supervisors have little choice but to try to rely more –not less—on market discipline”. Andrew Crockett echoed “Regulation should try to respond to the realities of the market, rather the other way round”. With market discipline stunted on the debt side by the widespread application of deposit insurance schemes, shareholder-driven discipline acquires a particular importance. The recent emphasis on board role and effectiveness, originated in the corporate world, is making shareholders and directors ready to play an enhanced role. We should take inspiration and draw comfort from the vision of the board role projected by the Higgs Report which says: “The Board’s role is to provide entrepreneurial leadership of the company within a framework of prudent and effective controls which enable risk to be assessed and managed.

Role of bank boards can be enhanced

Financial stability and supervisory authorities can leverage this trend and be more prescriptive and more ambitious about the specific responsibilities of boards. They should leave no doubt that they consider the boards to be their direct interlocutors and allies in preserving financial stability – not senior management. They should state unequivocally, and enforce it in practice, that senior management is accountable to the board, with the latter being accountable to supervisors, while keeping open all existing lines of communication with management.

In terms of supervisory practices, national authorities could start enforcing the good corporate governance practices that are now emerging in the corporate world, even before the Basel community issues updated guidelines. For instance, they could ensure that, over time, most board members fulfill in substance the requirement of being non-executive and that a sufficient number amongst them be also independent. This is the route on which the Hong Kong Monetary Authority has embarked in the wake of the Asia crisis. Nomination criteria and procedures should be clearly spelled out and uncompromisingly enforced – beyond the “fit and proper” test. Boards play too critical a role to be filled by persons that do not meet the professional skill test applied for bank management and other senior professional advisors.

And, more importantly, specific supervisory processes should be developed to assess the effectiveness of board oversight as the first bulwark against financial instability. Given the complexity of bank business, supervisors need to assess the adequacy and effectiveness of board sub-committees that are responsible for different facets of risk management (perhaps mirroring the Pillar 2 components – capital adequacy, credit risk, market risk and operational risk). To underline board accountability, supervisory authorities may wish to establish a set of remedial actions in respect of lapses in board performance. They should communicate their summary assessment of the effectiveness of bank’s governance arrangements to shareholders meetings so as to help reinforce the corporate checks and balance system.

As supervisors gain experience of the full potential of board oversight, one could envisage an eventual delineation of an indicative division of labor between board oversight and supervisory focus – perhaps with elements of lead, joint and secondary responsibility or emphasis.

Experiments in raising the performance bar for bank boards in the national context may prove very useful in informing discussions at the international level, and perhaps also in Basel. The Global Corporate Governance Forum and the World Bank can assist in collecting information on these efforts and making it available worldwide (leveraging on the existing FSAP process).

Conclusion

Given the need to stimulate economic growth in developing countries and the large role that financial sector deepening can play in this respect, it would be silly to disregard the energy and discipline that boards and, through them, shareholders can provide. With the political architecture in mind, one cannot dispense of a strong legislative to effectively execute the citizens’ will. In banking, “citizens” are shareholders, depositors and borrowers. They have a vested interest in a solid financial system. They should be prodded to take more responsibility. Why focus discipline and benefits of public action on management behavior only?

Bank supervisors should multiply their point of entry in the financial system. After having outlined the principles of a collaboration among supervisors, external and internal auditors, their next step could be to design the principles of an engagement with boards and shareholders. As articulated for instance in the January 2003 Smith Report on Audit Committees Combined Code Guidance in the UK, an empowered board through its audit committee acts as the essential catalyst for the effective involvement of other key governance actors such as the internal and external auditors and, beyond them, credit and rating agencies analysts. Of course, bank boards and shareholders will only be able to step up their governance contribution over time. But this will not happen without initial public intervention.

In spreading the scope of their activity, supervisory authorities will strengthen each of the three institutions underpinning financial democracy – and give market discipline a boost. Financial stability will benefit.

************************************************************************************************************************************************

Let me conclude by saying that my personal experience in Africa is that a strong board working closely together with supervisors can do wonders to steer financial institutions through risky straits. I was involved in a couple of situations, also with major international banks, where the local board together with the authorities was instrumental in taking preventive action when the bank was trading in near-insolvency. Hence, my plea not to wait for updated Basel guidelines and start paying attention at once to ways and means to strengthen bank governance.

************************************************************************************************************************************************

1. Basel Committee on Banking Supervision, “Internal audit in banks and the supervisor’s relationship with auditors”, August 2001)
2. Basel Committee on Banking Supervision, “The relationship between banking supervisors and banks’ external auditors”, January 2002






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OECD Principles - Critical Areas for Review

by
Prof YRK Reddy
 
(This paper is not to be quoted any where)
 
 

(Part-I describes the leadership role of the principles as also the critical points
in them that are relevant to the current discussion.
Part-II contains perspectives on select aspects that need reckoning while revisiting the principles.)

Part-I

1.A. The OECD Principles on Corporate Governance (1999) have made a unique impact in elevating corporate governance issues to a high plane and improving the climate for standard setting at the macro economic policy, regulatory and corporate levels as also for the collectives, reputation agents, and self regulatory organisations (SROs). The influence of the OECD’s thinking is evident from the acceptance of these principles by important multilateral organizations such as the IMF, World Bank, IOSCO, as also the rating agencies such as the Standard & Poor. Most governments have followed these principles in designing their respective codes, best practices, regulations and legislations. OECD principles are now one of the 12 financial standards identified as essential to the soundness and stability of financial systems and having a role in strengthening the “international financial architecture”. It is also a subject covered by IMF Article IV surveillance and a condition for eligibility under IMF’s contingency credit line. (Indicating that yesterday’s principles can become today’s best practices and tomorrow’s conditionalities.)

1.B. The principles are indeed shaping world thinking on a range of governance issues that can impact the quality of development. Such power carries with it an enormous responsibility and accountability that the principles are based on reliable assumptions and are validated through multi-faceted research on corporate failures, corporate finance, corporate growth, legislative models, capital markets, economic development, quality of life, etc. That they are the independent intervening variables that make a difference to the company’s future, to the wealth of the shareholder and for the welfare of all stakeholders. It is assumed that these principles will eventually complement international moves initiated by the OECD itself as also by various other bodies that pursue the universal goals of welfare and justice.

1.C. Admittedly the OECD represents the wealthier nations and the “North”. The principles obviously reflect the current economic assumptions in the path of development of some of its members and its immediate stakeholders. The primary audience, if not target, are the listed companies in the member countries against a mosaic of differences and contradictions. (For instance, the top 20 publicly traded companies in the UK are 100 per cent widely held while in Mexico 100 per cent of this lot are family controlled. In the USA, the comparable figure is 20 per cent family controlled. While none in the UK and the USA are State controlled, 25 per cent in Germany and 40 per cent in Italy are State controlled. While investor protection is being addressed as the primary reason for capital flows, the capital market expansions, such as in India during the 90’s, can not be explained by this factor.)

1.D. The principles have picked five areas:

i. The rights of shareholders;
ii. The equitable treatment of shareholders;
iii. The role of stakeholders;
iv. Disclosure and transparency; and
v. The responsibilities of the Board.

The notable points in the first area are those reflecting the need for shareholder activism, markets for corporate control, and transparency in equity ownership. The second area of equitable treatment of shareholders ensures equal rights to minority and foreign shareholders and redressal for violation of their rights which should encourage free flow of investment. The third area is covered by the principle which states “the corporate governance framework should recognize the rights of stakeholders as established by law and encourage active cooperation between corporations and stakeholders in creating wealth, jobs, and the sustainability of financially sound enterprises”. The fourth area on disclosure and transparency requires timely and accurate disclosure on all material matters duly audited and using appropriate channels for dissemination of information. The fifth area defines the responsibilities of the Board as well as its role.

The principles state that they are intended to assist member and non-member governments and other parties which have a role in the process of developing good corporate governance. The principles also state that they “…..focus on publicly traded companies. However, to the extent they are deemed applicable, they might also be a useful tool to improve corporate governance in non-traded companies, for example privately held and state-own enterprises. The principles represent a common basis that OECD member countries consider essential for the development of good governance practice”. The principles state that they “focus on governance problems that result from the separation of ownership and control” (The Berle & Means argument and assumptions about widely held modern corporations which research proves is a very rare species – if a 10 per cent cut-off is assumed, no country in Asia, except Japan fulfils the Berle & Means conception). The preamble to the principles also mentions that “environmental or ethical concerns are taken into account but are treated in a number of other OECD instruments…..”. The importance of international flow of capital and its relation to corporate governance has been reckoned while acknowledging the latter’s effect on improving the confidence of domestic investors. The preamble states that the principles have been built on the common elements that underline good corporate governance among the member countries. The principles are to be non-binding to serve as a reference point to policy makers and market participants.


Part-II

2.A Nature of Principles:

It is apparent that the OECD principles have addressed themselves to publicly traded companies and yet allowed their application to all entities in all countries as they are appeared generally acceptable and hopefully bring no harm. As some researchers had noted, they appear inclusive and yet cannot distinguish themselves from the shareholder/outsider model. The Principles also acknowledge that one-size doesn’t fit all giving some scope for selective adoption and interpretations. The dilemma that should be addressed ab initio, is whether the principles ought to be specific to the target which will make them more meaningful or generic for several classes or universal non negotiables.

If specific, the principles will have to address the sector or segment fully and in detail without giving scope for misapplications. On the other hand, if they were to be general, which the current Principles appear to be, they would be subject to several caveats and exemptions. (The OECD principles appear to promote a global convergence towards a chosen frame while allowing for differences in practice. The principles are over-arching thoughts that try to embrace, if not force fit, all and may have fallen short of the ambition. “glocal” is far more daunting a proposition than global or local, as practice shows.) On the other hand, if the principles are to be universal there can be no exception and hence the principles are exempted to be followed for all situations in all countries (‘All animals are equal’ vs ‘All animals are equal, but some are more equal than the others’). In choosing any type of principles, reliability and validity tests become essential which the current Principles evidently suffer from (as they are the product of consensus among a select group that make them look like assertions). Thus, questions will remain whether the areas covered were the right ones; whether there should be any inter-se weights; whether the corporate governance model proposed actually correlates significantly with positive performance along valid measures whether it is compatible with the legal, institutional and structural realities of a variety of countries, etc. One of the criticism reported after the Enron collapse is whether the OECD principles were detailed enough to prevent financial innovations, regulatory arbitrage and creative accounting - which apparently is because of the expectation that they were specific Principles. (It is, of course, possible for the OECD to bring out two sets – specific to its members and universal that will be over-arching for all.)

2.B. Shareholder Value:

A critical assumption, if not ideology, that shaped the OECD principles (and due to its influence all other moves worldwide, whether in the developed, emerging or transitional economies) appears to be the primacy of maximizing shareholder value. The strong division of shareholder value vs stakeholder is evidently old-fashioned as the belief is that an optimization is possible, even if it means subordinating the latter. The framework and the language used in the OECD principles reflect this proposition. It would be good to recall that maximization of shareholder value has been of a relatively recent origin and yet has become an entrenched assumption of corporate governance framework throughout the world. Apart from the definitional issues surrounding SHV, the very assumption is not free from dispute.

It is reported that the “retain and reinvest” principles of the 60’s and 70’s ran into problems with the newfound competition during the 80’s and 90’s combined with several other reinforcing factors. The US economy underwent a major shift with the greater promise of the financial economists on fixing the agency problem by developing a market mechanism for control. The initial success of this approach coincided with the increasing role of the institutional investors, new technologies particularly from the Silicon Valley and the booming economy. Consequently, the assumption of “retain and re-invest” was shifted to that of “downsize and distribute” – downsize of operations and employment and distribution of the “Juice” to shareholders who can dynamically exit, invest or reinvest individually or severally, directly or indirectly. This, despite the inability to explain the worsening income distribution and unemployment. Consequent to the recent carnage in the capital markets; the big corporate collapses, the scrutiny of auditing, consulting, and ratings; the controversies over CEO compensations, stock option grants and their accounting; and the growing unrest over widening disparities, there are doubts over the sustainability of the aggressive shareholder value approach even for the USA. The adverse impact on basic industry growth; savings rates; infrastructure, employment, equity, etc are now being examined closely. It is important to deliberate the need for emphasis on the shareholder value propagation and to what extent it needs to be downplayed in the principles.

2.C. Capital Markets:

Concurrently, the OECD may wish to revisit the relative importance of capital market related assumptions in the case of non-members in the developing countries and transitional economies. Obviously the equity markets in these are not as developed as in the US or many of the OECD countries. The amount of money required for corporate growth arises primarily from internal revenues followed by debt fuelled by State sponsored developmental financial institutions or banks. Public equity contributes to a very small portion of corporate growth in these countries. Where attempts have been made for developing the capital markets, it was noticed that stock exchanges were opened with a big fanfare but had to close down or remain dormant. In some transitional economies, the initial boom in capital market was unsustainable by any measure. If the conditions of these segments of the world have to be reckoned and if building the equity cult on an immediate basis is not an aspirational objective for the OECD, the relative emphasis among the Principles need to be massaged around to make them more meaningful for all and universally applicable. (For instance, the critical issues in the emerging markets are state ownership and control dynamics, role of the financial institutions and banks and demonstrated accountability of the errant than expansion of capital markets as an end in itself.)

2.D. Balancing the Insider Model:

Relatedly, the debate on the Insider/Outsider models and their relative efficacy are yet to be resolved. While the OECD principles state that it does not subscribe to any one type of model and permits all varieties yet, the dominant theme is the outsider system reflected by dispersed ownership and shareholder activism. The insider system (Germany, Japan, and to an extent several emerging countries) is not adequately acknowledged in the principles which gives a feeling that it is not the ideal. Yet, there is not sufficient evidence to show that the insider system results in “crony capitalism” which has been described as the primary reason for the Asian crisis. On the other hand, it is reported that the insider system and family business groups have helped in the late industrialization in several emerging markets by compensating for structural gaps. Further, the longevity, corporate performance and economic development are not necessarily negatively correlated with the insider models despite the reportedly reluctant compliance of the Daimler-Benz to the US system and the romance in Japan for the US model triggered by capital market booms.

2.E. In some ways, there may be a need for the OECD to get back to the drawing board (as the IMF is having to for the Argentina reasons). The IMF’s view to restructure the Korean Chaebol towards the maximizing the shareholder value, giving greater power to minority shareholders and increasing the numbers of NEDs etc was not necessarily a good reform agenda. These companies could not be made to look like the Anglo-Saxon firms easily – the patchwork shows. The traditional system is too deeply institutionalized to be able to transform in a short while. While structural compliance will not be difficult, the process and behavioral issues cannot be overcome shortly. Thus, while the outsider model requires shareholder activism, there may be none of its kind in the Asian culture. The roles and relationships of the Bankers, Institutions, families, business groups and the State are so intricate that it may be virtually difficult to rewire to suit the outsider model. Thus there may be a new breed of insider models emerging that look like outsider models conforming in form to the OECD principles.

Functioning in a void of weak institutional mechanisms they may promote cynicism for corporate governance, as a cosmetic and “box-ticking” affair. The challenge in rewriting the principles would be to gain insight into those elements that actually cause the insider models to fail and succeed. Some of these may be common to both models while others may be unique. Both need to be flagged.

2.F. The OECD Principles expect that the macro environment will be propitious for the corporate governance to thrive. They expect the legal environment to change so as to ensure shareholder rights and equal treatment which are the prime pillars in the principles. However, research seems to indicate that the laws may be easily changed with enforcement remaining as an unfinished agenda. It takes decades to change the institutional mechanisms in countries that had not conceived the importance of shareholder rights. In these countries the creditors rights are seen as far more important. Thus, unlike the international investors, the domestic institutional investors appear to place a higher premium for creditor rights and the quality of the Board than those of shareholder rights. The country as a whole may want to place a higher value over the rights of the workers/work councils than those of the shareholder (as in Germany). In this context, should the OECD principles acknowledge explicitly the need for a particular type of legal regime or the importance that it must give to one type of rights over the other? The challenge here is the strong arguments advanced by the LLSV group of Harvard that investor protection as in common law regime develops better climate for corporate finance compared to the civil law models of France/Germany. This has been countered equally and strongly with contradicting evidence from the Asian region.

2.G. Stakeholders:

Perhaps the most controversial issue about the OECD principles has been the lack of sufficient emphasis on stakeholders. The principles relating to stakeholders are stated in such a way that the financial stakeholders probably take primary position and engagement of other stakeholders like the employees or the customers is from a legal point. Ethics and professionalism have not figured as they are covered elsewhere. Engagement of stakeholders, it appears, should be only to the extent that brings value to the shareholder. This approach makes corporate social responsibility far more limited than what the society now demands. In some ways, this view represents the approach to corporate rights as being practiced in US. The intimate connection of corporations with that of the society (the belief system of Europe) and the concept of the trusteeship (as needed in developing economies) have not been sufficiently reflected in the principles. Even the ideas and the language in the OECD’s guidelines for Multinational Enterprises are not represented in the principles. (The guidelines for the MNEs were themselves under criticism for not being proactively affirmative in making MNEs non discriminatory in their actions, activities, and accountabilities when they operate in different countries.)

2.H. The Millennium Development Goals of reducing the global poverty, inequality and improving the key dimensions of human development; the thrust for public-private partnerships; the contribution of the corporates to the NGOs and their overall involvement in the society call for a different approach now than evident from the classic argument of the 70s by Milton Friedman. In the context of the new realities, if the OECD principles of corporate governance have to enmesh better with other multilateral approaches and initiatives, there is need for more affirmative principles than an indirectly derived one. In this context, the CACG principles have made themselves all-inclusive and hence can be a reference point while redrafting the OECD principles.

2.I. Rating Models and the Soft Side:

The OECD principles have been adopted by some of the rating agencies (Standard & Poor, Moody’s). The principles determined their factors, the sub-factors, the evidence required and the like. The results have been diverse and have raised controversies (in India) due to lack of standardization, normalization and validity. A cigarette manufacturing company with a history of scandals and controversial pricing and marketing tactics was accorded a high score by ICRA even as its competing rating agency CRISIL was accused of being very liberal in rating its set of clients. Both have drawn from the OECD principles but the end results seem to have a wide band.

In a unique experiment, Yaga Consulting Pvt. Ltd. developed a scorecard on the basis of the OECD principles as also one on the basis of the CACG principles and applied to the same group. It was apparent that the OECD principles were strong on the structure, system and procedural issues but weak in process and behavioural attributes. The scorecard based on the CACG model reckoned several process/behavioural attributes as well. The resultant scores indicated lower scores in the CACG based scorecard for most companies compared to the OECD model. Though this does not prove anything categorically, it points to

a. the possibility that the process and behavioural attributes (which are the life blood of corporate governance) may temper the potential for company’s to reverse engineer their systems and structures to meet the expectations arising from the current OECD principles

b. to the necessity and feasibility of incorporating the “soft side” of corporate governance into the principles, and

c. the need for the principles to take a view whether rating based on its principles should be encouraged at all.

Select References:

Ajit Singh, Alaka Singh, Bruce Weisse, (December 2002), “Corporate Governance, Competition, the New International Financial Architecture and Large Corporations in Emerging Markets”, ESRC-University of Cambridge, Working Paper No.250.

Amir N. Licht, (1999), Accountability and Corporate Governance, Interdisciplinary Centre, Herzliya, Israel.

Andrew Cornford, (2003), Internationally Agreed Principles for Corporate Governance and the Enron Case, UNCTAD.

Erik Berglof and Ernst-Ludwig von Thadden, (1999), The Changing Corporate Governance Paradigm: Implications for Transition and Developing Countries, Working Paper No.263, CEPR.

Guido Ferrarini, (2000), Shareholder Value: A New Standard for Company Conduct, University of Genoa.

Maria Maher and Thomas Andersson, (1999), Corporate Governance: Effects on Firm Performance and Economic Growth, OECD.

Markus Berndt, (2000), Global Differences in Corporate Governance Systems: Theory and Implications for Reforms, Harvard Law School, Discussion Paper No.303.

OECD, (2000), “Guidelines for Multinational Enterprises”.

Rafael La Porta, Florencio Lopez-de-Silanes, Andrei Shleifer, and Robert Vishny, (October 1999), Investor Protection and Corporate Valuation

Roy Jones, (2000), The main approaches to corporate governance: Experience from OECD Countries, TUAC/OECD.
William Lazonick & Mary O'Sullivan, Maximising Shareholder Value: A New Ideology for Corporate Governance”, INSEAD.




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Reputation and Transparency for Corporate Governance

by
Dr. P. K. Rao
Director, Global Development Institute, USA
(www.globaldevelopmentinstitue.org)
 
 
Corporate governance results from enterprise-specific specific features (micro-institutional characteristics) as well as macro-institutions, including institutional infrastructure. This brief outlines the essential elements of these influences, with a focus on enterprise-specific features: reputation and transparency.

Macro-institutions and Institutional Infrastructure

Macro-institutions affect corporate conduct and performance. These institutions are usually developed (and evolved) by a host of factors: corporate law and other economic laws, judicial institutions, political infrastructure and policies, administrative institutional stability, and a number of related aspects. What are the main elements of institutional infrastructure? These elements include: sound legislative and regulatory measures to enhance as well as sustain (which implies dynamic efficiency over time as well) economic efficiency, economic freedom for entrepreneurial activities (including entry/exit systems that entail least transaction costs), property rights that are well defined and enforced with least costs, transparency of government operations, and effective legal institutions. Improvements in institutional infrastructure enhance the efficacy of corporate governance, and provision of these improvements belong in the public/government arena. Such improvements yield higher returns for corporate entities and the general economy in developing countries, although these measures are essential for sustaining productivity in developed countries as well. Several studies documented the empirical significance of one or more of these elements for the promotion of capital flows, including foreign direct investment (see, for example, Globerman and Shapiro, 2003). Provision and enforcement of well-defined creditor rights remains the most critical element of macro-institutional features that lay ground for enhanced corporate governance. It has been observed in a survey: “Much of the difference in corporate governance systems around the world stems from the differences in the nature of legal obligations that managers have to their financiers, as well as in the differences in how courts interpret and enforce these obligations.” (Shleifer and Vishny, 1997).

Micro-institutions, Reputation and Transparency

Can corporate governance be a mere byproduct of these features? The answer is that enterprise-specific or entity-specific governance rests heavily on the provision and quality of the above ingredients. What are the additional requirements for efficient corporate governance? The answer delineates the micro-institutional features, some of which are built on the macro-institutional elements summarized above. The roles of corporate transparency and reputation deserve special attention in this context. Earned corporate reputation is a critical element for corporate efficiency and its sustainability. Recently, the US Federal Reserve Chairman Alan Greenspan (Greenspan, 2003) stated that corporate reputation is emerging (again) as a feature of high economic value to the enterprise and to the national economy. He argued: “A reputation for honest dealings within a corporation is critical corporate governance…. an exceptionally important market value that in principle is capitalized on a balance sheet as goodwill.”

Transparency and information disclosures- what is the difference? The goal of transparency imposes a “higher bar than the goal of improved disclosures” (Greenspan, 2003). The current disclosures, whether mandated by the law or voluntary, fall short of the objective goal of transparency, viz. enabling stakeholders use the information for risk assessments and efficient economic decision making at various levels within and across economic entities. The critical issue is one of enabling both information dissemination and facilitating information assimilation at the levels of information users (shareholders or others) for their informed decision-making.

The transparency, it is easy to note, is correlated with the ingredients that lead to reputational quality of an enterprise. Voluntary initiatives, in addition to regulatory stipulations of information disclosures, can offer a useful aspect of corporate governance as long as the entities do not ‘race to the bottom’ in their provision of such information. A healthy competition among corporate entities, possibly induced by the relevant industry associations, can lead to ‘a race to the top’. This becomes feasible when the transparency is also perceived as a reputational feature, and when transparency and reputation are viewed as contributory features for use in enhancing corporate governance, and that these features contribute to financial performance and its sustainability over time.

Information Economics

An analytical aspect of transparency relates to the economics of information. Asymmetric information (AI) among stakeholders (including management and shareholders, among others) remains an important aspect of operations of corporate entities. A generalization of this concept of AI would also include unequal capacities among parties to a common issue to process a given set of information (Rao, 2003). The literature on the economics of information has not addressed these limitations. The content of differential information, and its effective contribution to an optimal decision constitutes the essence of AI (Rao, 2003). In terms of policy implications for corporate governance, transparency requirements include but not limited to the features: minimization of asymmetric information among stakeholders and economic decision makers (individual investors, consumers, managers and others), fulfillment of disclosure requirements, and supply of credible and user-friendly information that enhances corporate reputation as well.

The principles of corporate governance need to recognize the expanded role of information disclosures and transparency, with provisions for credible and user-friendly information.

References

Globerman, S. and D. Shapiro, 2003, Governance Infrastructure and US foreign direct investment, Journal of International Business Studies, 34, 19-39.

Greenspan, A., 2003, Remarks for the Conference on Bank Structure and Competition – Corporate Governance, Chicago, May 8, 2003.

Rao, P. K., 2003, Development Finance, Berlin: Springer Verlag.

Shleifer, A. and R. Vishny, 1997, A Survey of Corporate Governance, Journal of Finance, 52, 737-783.




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Can the Greed be Contained?

by
Prof. N Balasubramanian

(IIM, Bangalore)
 
 

Chatting in the context of recent corporate scandals in the United States and elsewhere, Ralph Nader finds it impossible to exaggerate the supermarket of crime, calling it greed on steroids. What indeed is ‘greed’ and who determines the thresholds when very acceptable levels of ambition, drive and success cross over to the evil domain of greed?

Webster’s dictionary defines greed as an ‘overwhelming desire to acquire or have, as wealth or power, in excess of what one requires or deserves’. Again, who judges what is ‘required’ or ‘deserved’? After all, as in Maslow’s hierarchical pyramid, human beings graduate from a lower to a higher level of motivational thresholds; and what was once a luxury can, at a more affluent later stage, be transformed into a necessity.

Societal and contemporary mores are usually the arbiters of what is good, deserved, and acceptable at a given time and in a geography. How else can one explain a situation where corporations are complimented for reaching great heights of market capitalisation and billionaires young and old are lionised by international ranking lists, while at the same time individuals, corporates and even whole countries are loathed and chastised when the means adopted to reach such heights are not considered fair or acceptable. Thus, a shrewd investor making billions on the stock market using his or her skills and intuition is idolised, while a CEO making similar money through insider trading or privileged information is shamed by society. The only discernible differential is a judgmental evaluation of the means employed, fair in one case and foul in another!

Greed thus defined is clearly bad. How then can it be contained within tolerable limits. Maybe by surveillance mechanisms, like the laws of the land and regulators like SEBI. But surely there must be limits to such policing both in terms of size and effectiveness. Homicide has not been eliminated in any society despite severe deterrents. Perhaps there is something more that society needs to consider: attempting to develop and strengthen value systems in the individual that would deter him or her from such greed. Something inbuilt, internalised and if possible encrypted in the personal character. To play and to play hard, but by the rules. A legal environment that not only enforces the laws but also ensures speedy and exemplary punishment.

Is it morality that we are talking about? Paul Krugman, writing recently in the New York Times, says it is not morality but management theory that we are discussing. He traces recent events to the scheme of incentives, huge pay packages and other forms of reward – often perhaps undeserved. A trend towards aggressively boosting profits – by means fair and foul — leading to creative accounting, fraudulent reporting, and so on.

Are we in India any different? We have not had too many such scandals – but is it because our corporates and allied agencies are a cut above the rest or is it because our exposure and dissemination systems are not functioning as effectively as elsewhere? Time alone will tell.

 

 

 

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© 2001 Academy of Corporate Governance